Product Manager - EDU

Product New York, New York


Description

We are seeking, for this group, an EDU Product Manager. The primary role is to support the client account team in helping manage the various product and support teams to meet the monthly revenue and performance goals. The tasks include:
 

  • Forecast and help plan monthly revenue projections
  • Liaison between Account team and all internal Media, Tech, Analytics and Creative teams. Responsible that all teams are aligned with the goals and updated on matters related to Client business. Prioritizing weekly and monthly tech, product, and creative tickets within respective pipelines for all owned and operated properties
  • Set traffic goals across internal properties. Optimize media budgets and traffic allocations
  • daily, weekly, monthly to exceed revenue and traffic goals
  • Work with the Analytics team to evaluate performance of the various media used per program
  • Work with Network team to optimize based on performance and achieve projected goals
  • Work with Account team and Operations team to on-board new clients and new campaigns. Accountable that all materials are tested and uploaded properly.
  • Work with the Creative team to develop new campaigns and modify existing campaigns

Requirements:

  • M/B a college graduate with a business, marketing or statistics related degree
  • At least 3+ years’ experience as a Product Manager or Traffic Manager in a media or advertising environment. Performance marketing background a big plus.
  • M/B analytical and the ability to assess performances and make suggested changes and enhancements to a campaign.

Company Summary:

Zeta is a data-driven marketing technology innovator whose SaaS-based marketing cloud helps 500+ Fortune 1000 and Middle Market brands acquire, retain and grow customer relationships through actionable data, advanced analytics and machine learning.

Founded by David A. Steinberg and John Sculley (former CEO of Apple and Pepsi-Cola) in 2007, the company's highly-rated ZetaHub technology platform has been recognized in Gartner's Magic Quadrant for Digital Marketing Hubs (February 2017) and in its Magic Quadrant for Multichannel Campaign Management (April 2017), competing with offerings from Oracle, IBM, Salesforce and Adobe.

Operating on four continents with 1,300+ employees, the company is headquartered in New York City, with Centers of Excellence in Silicon Valley, Boston, London, and Hyderabad, India.

Zeta Global is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veteran’s status, or any other basis protected by law.

Recent News

Zeta Global Recognized by The Relevancy Group as Industry Leader for the 4th Consecutive Year 

Zeta Global is Recognized as a Visionary by Gartner for the First Time