Wavemaker | Client Lead

Media Planning Mumbai, India


Description

Job title: Client Lead 
Reporting to: General Manager 
Location, Country: Mumbai 
Brief role description: 
Wavemaker is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Client Lead to join us.   
 
3 best things about the job: 
  • Opportunity to work on the largest FMCG client in the region
  • Lead strategic thinking and integrated solutions for your set of brands
  • Spearhead innovations and disruptive ideas
 About Wavemaker 
 
We always believe there is a better way to grow our client and our people. We do this by positively provoking growth for our clients and people. We work with clients to help them grow and shape their consumers’ brand decisions and experiences through media, content, and technology. 
 
We have one single attitude – Positive Provocation. 
 
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We always make sure we have each other’s backs through our inclusive culture. 
 
We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you. 
 
Our attitude of Positive Provocation is enabled by: 
• The deep Knowledge we have of our clients’ business 
• The confidence to Challenge what’s gone before 
• The Support to go further than we thought possible 
 
Core responsibilities: 
  • In-depth understanding of category and client business, forecasting future trends
  • Leading integrated strategy for AOPs
  • Overseeing BAU operations, including planning & activation with direct reporting team and support functions
  • Establish strong client relationship & manage stakeholders from brand & media at the client’s end
  • Challenge briefs and constantly evolve our strategies to ensure we hit client KPIs and constantly take campaigns to the next level
  • Being the key custodian of your set of brands, understanding client challenges and provide solutions
 Additional responsibilities:  
  • Understanding of various agency functions and ancillary capabilities to provide holistic value to client
  • Future planning, forecasting workloads and team management
  • Team upskilling & succession planning
 The Candidate:  
  • 12-14 years of experience in media strategy, planning, execution & team management
  • Comfortable making & presenting annual, quarterly media strategy & plans.
  • Experience in integrating first party data into media strategies
  • Working knowledge of all tools – TGI, BARC, MAP, IRS. Knowledge of digital tools (COMSCORE, Similarweb, Google trends, etc) would be a plus
  • Go getter attitude, understanding of data & analytics, communication skills, good logical reasoning, attention to detail, integrity, empathy & dare to challenge status quo
 More about GroupM Market  
.2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners, and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.