Wavemaker | Associate Business Director - Digital

Programmatic, Biddable, Paid Media & SEO Bangalore, India


Description

Overview of job

Wavemaker is an agency of GroupM, the world’s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Associate Business Director Digital to join us.
In this role, you will be driving digital Media for digital businesses in Bangalore. You will be responsible for strategic planning & managing clients.

Reporting of the role

This role reports to the Business Director- Digital 
Best Things About The Job

 
  • Working within a proven, fast-growing team-leading some of the biggest brands in the country
  • Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency
  • Get an in-depth understanding of the client’s business and work on building a digital forward strategy frothier growth.
  • Gain working knowledge of Wavemaker’s proprietary tools, processes and platforms
  • Get exposure in pitches & learning’s across various categories
In Three Months

In this role, your goals will be:
 
  • Create integrated/digital media strategy for some of the finest clients in the country
  • Be responsible for client’s day-to-day deliverables
  • Understanding Wavemaker’s Provocative Planning Philosophy to deliver growth
In Six Months
 
  • Be responsible for client’s deliverables like Campaign Management, Competition analysis, Reports, Reviews, AOPs
  • Be able to plan on digital-first clients and also learn integrated planning along with it.
In 12 Months
 
  • Analyse media, business & competition learnings to form next year’s approach
  • Be able to bring integrated planning (Traditional & Digital) learning’s into conversations with the client
What Your Day Job Looks Like At Wavemaker
 
  • Strategic Thinking on brands
  • Working with various units within Wavemaker / Group M ecosystem
  • Presentation of strategy and implementation ideas to clients
  • Ensure projects/campaigns are tracked and measured based on agreed KPIs
  • Understanding of other mediums as you will have access to 360 degrees functioning of a media agency
  • Identifying new Media opportunities for client
  • Understanding new platforms.
  • Analyzing Media trends
What You’ll Bring
 
  • Strong understanding of Audience based planning.
  • Strong understanding of Platform and Programmatic ecosystems
  • Strong communication and presentation skills
  • A strong sense of accountability and responsibility
  • Strong Analytical Understanding for weekly meetings & Monthly meetings
  • Campaign Insights & application of the same in future campaigns
  • Up to date on all Platform changes and updates
  • Educating clients on the changes in the digital ecosystem.
 Minimum Qualifications
 
  • 7+ Years of experience in Digital Media
  • Experience in handling large size digital clients across categories
  • Experience working with multiple stakeholders
  • Competency in media planning across all digital platforms
  • Strong communication and presentation skills
  • A strong sense of accountability and responsibility
  • Comfortable with numbers with great attention to detail
About Wavemaker

We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.

Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.

Our Attitude Of Positive Provocation Is Enabled By

Our 7,600 people across 90 markets provoke growth for some of the world’s leading brands and businesses. 
  • deep knowledge we have of our clients’ business
  • confidence to challenge what’s gone before
  • the support to go further than we thought possible
We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter and LinkedIn

About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it’s about belonging. We celebrate the fact that everyone is unique, which makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.