Marketing Manager - Malaysia

Marketing & Digital Media Kuala Lumpur, Malaysia Req. UMG-796


Are you the crazy music fan always sharing your latest discoveries and weekly gigs with your friends? If someone asked you, “what’s your favourite ever album?” would it be impossible to choose because THERE ARE JUST SO MANY!? Ever thought your music love could become a full time career?

Universal Music Malaysia is looking for a rockstar Marketing Manager to create and manage marketing and promotional plans for our impressive roster of local artists. Aside from being a music-lover, the successful candidate will also be a digital first marketer and knows the ins and outs of digital music platforms!

The role -

  • Develop, manage and execute innovative marketing plans for all domestic music releases to deliver on market share and revenue targets.
  • Manage media promotion across digital, radio, online and TV.
  • Drive promotion and maximum coverage of releases on digital partner platforms.
  • Develop and maintain great relationships with all media and digital partners.
  • Monitor and review the performance of promotion activities and marketing campaigns.
  • Use insights to identify new trends to inspire the team with innovative ideas to connect artists with their fans.
  • Manage the P&L and budgeting for each project.
  • Continually look for new ways to drive revenue for your artists and their music, through product/pricing initiatives; album bundling; social networking; media; merchandise; and promotional, synchronization and publicity opportunities.

About you -

  • You have relevant marketing experience and your passion for music is limitless!
  • You spend more time per day than you’d like to admit curating your perfect playlists. You’re a subscriber of various music and media platforms, and know the ins and outs of music streaming.
  • You have solid digital knowledge and experience. Technology lovers are encouraged!
  • You follow the music industry, our artists and our labels.
  • You have superb written and verbal communication skills. Copywriting would be an advantage!
  • You’re not looking for a typical 9-5 job!

If the above sounds like you please follow the link to submit your application today. Please note that only shortlisted applicants will be contacted.

About Us -

Universal Music Group (UMG) is the world’s leading music and entertainment organisation, incorporating recorded music, music publishing and artist merchandise activities. The Group discovers, develops, markets and distributes recorded music through a network of subsidiaries, joint ventures and licensees in 77 countries worldwide.

Universal Music has market leading artists in the Region including Jacky Cheung, Nana Ouyang, Sa Dingding, Eason Chan, Alan Tam, Priscilla Chan, Kelly Chen, SamSons, Dean, Siri Nurhaliza, Darren Espanto, Gentle Bones, A-Mei, and Yanzi Sun.

Universal’s Global roster includes Taylor Swift, Drake, Mumford and Sons, Lady GaGa, Katy Perry, Keith Urban, Sam Smith, Metallica, Fall Out Boy, Ariana Grande, Kendrick Lamar, Imagine Dragons, Madonna, Andre Rieu, Rihanna, Nicki Minaj, Florence and the Machine, and many more.