Associate Director, Connections Planning - Health & Wellness

Media Planning/Buying New York, New York


Description

Position at Havas Media

JOB SUMMARY

The Health Wellness Associate Director will oversee the Connections Planning team while helping to drive strategic and tactical recommendations for our clients. The Associate Director is responsible for proper and timely execution of all assigned work. They are a channel through which the agency works to serve and develop client effectiveness and profitability. Responsible for all of agency controls and operations of the client account.

 
RESPONSIBILITIES

  • Work with the Connections Planning Director to define, establish best practices around media investment.
  • Ensure the timely development and execution of plans, campaigns, and projects to assure earnings, growth, and profit goals are achieved • Act as a player coach for the Connections Planning junior team
  • Oversee and work on the development and execution of assigned media recommendations and plans.
  • Manages supervisors, planners and associate planners to provide guidance on the day-to-day activities for the implementation of the media plan.
  • Works closely with all assigned media personnel in the group to assist with the analysis and evaluation of media information needed to prepare recommendations that best meet the media objectives and strategies of the plan.
  • Identify client goals/objectives and lead the development of strategies and tactics across channels against those KPIs for current campaigns
  • Stay current with consumer consumption habits, partner/publisher ‘first-to-market’ opportunities and emerging technologies as they relate to current campaigns, in conjunction with activation teams.
  • Build strong relationships with Senior-level client leadership counterparts
  • Manage team of Supervisors, Planners and Assistant Media Planners over multiple and simultaneous initiatives • Mentor and guide Connection Planners and Associate Connection Planners to develop media recommendations.
  • Assist Client Leadership in the presentation of media deliverables to client
  • Grow and empower Supervisors to manage client day-to-day tasks, while providing strategic counsel
  • Work with Supervisor to manage budgets across various lines of businesses, including granular campaign and publisher spends.

KEY COMPETENCIES

  • 5+ years of experience with Media
  • Bachelors degree preferred
  • Continuously demonstrates strong leadership, motivation, communication, problem solving and decision making skills
  • Proven ability to develop and maintain strong professional relationships with clients and internal teams
  • Comfortable working with budgets and numbers, strong quantitative skills and detail oriented
  • Excellent written, presentation, verbal, interpersonal and organization skills
  • Demonstrated ability to prioritize, multi-task and respond within tight timelines successfully
  • Microsoft Office (Excel, Word, PowerPoint)

ABOUT US

Havas Media is one of the leading global communications and marketing brands. We are also the proud recipients of 2016 Adweek US Media Agency of the year!
Our simple corporate structure and single P&L policy strips away unnecessary brand hierarchies and barriers and allows its multi-disciplinary teams to focus on delivering client value though innovation, agility and speed. All our teams are integrated thanks to our new ‘Havas Media Village’ so that we can deliver specialist knowledge across two central areas of investment and focus: content-creation and data. On the data side we have Socialyse (a global network of social media specialists); Artemis (the group’s global data management service); Affiperf (our global trading desk); Mobext (mobile technologists, designers and strategists); AdCity (geolocation marketing experts); and Ecselis (a media optimization consultancy) - all of which are supported by mathematical research, data science, web analytics, performance tracking and trading platforms. On the content side we are an Emmy award-winning company and Havas Media Group the only network to boast a consistent global offer in sports and entertainment thanks to Havas Sports & Entertainment. We also work with ignition (for experiential and events); and London (digital and direct marketing specialists); and Havas Productions – which houses world-class editorial teams as well as experts in audio-visual production and distribution – not to mention the group's branded entertainment specialists Havas Sports and Entertainment (formerly know as Cake)  – a Forbes Top 100 global social media and event agency based in London and NYC. Our organization is structured around the principles of Organic Marketing. With the group’s Meaningful Brands® methodology at its core, Organic Marketing at Havas Media actively promotes an alternative to the traditional “paid first” approach - ensuring our teams redefine the strategic roles of owned, shared, earned and paid media for all our clients.