Branded Merchandise - Director of Promotional Marketing – Virtual (2617)

Marketing Springfield, New Jersey


Position at Taylor Communications

Branded Merchandise - Director of Promotional Marketing – Virtual

Taylor Communications is seeking a Director of Promotional Marketing to join our team and be responsible for the Northeast market. This role is eligible to work virtual. This role will serve as branded merchandise sales leader for key existing and target account pursuits. 


  • Partner with the Regional Vice Presidents and Senior Vice Presidents in targeting strategic net new customers and close contracts for promotional merchandise programs
  • Strategize with Regional Vice Presidents and Account Executives to identify large revenue expansion and cross-selling opportunities with existing base of business
  • Ability to close annual targeted contract and revenue objectives
  • Ability to decide how to approach the market.
  • Ability to decide who the decision makers are.
  • Ability to decide what value to bring to a customer.
  • Ability to close multi-year program and contract business


  • Direct sales of promotional merchandise and marketing solution opportunities through new business development
  • Act as a liaison in cross-selling activities
  • Set example within sales team through success in new business development opportunities
  • Identify target clients and secure access to high level decision makers
  • Create presence within a defined market
  • Drive significant new acquisition opportunities
  • Create high level relationships.
  • Communicate full Taylor Communications promotional marketing value proposition.


  • Superior sales skills.
  • Outstanding presentation skills.
  • Ability to interact and present to “C” level.
  • Outstanding oral and written communication skills required.
  • Skilled negotiator.
  • Technically proficient.
  • Acute problem solver.
  • Strong analytical and management aptitude


  • Demonstrated 5+ year’s direct sales record with high level of achievement in the Promotional Product or Marketing Services industry.
  • 3+ years of successful Sales Management experience preferred
  • “C” level selling experience required.
  • Experience with Large, National, and Global accounts.
  • Bachelor’s Degree in business, marketing, sales or related field; or equivalent work experience preferred

 About Our Company

Taylor Communications is a go-to-market subsidiary of Taylor Corporation.  For more than a century, we've been providing outstanding service and developing innovative products that leverage the technology of our time.  By providing market-specific insights and a compelling portfolio of solutions to the healthcare, financial services, commercial, and industrial markets, we have become the recognized leader in the management and execution of mission-critical communications.

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