E Marketing Specialist (5992 )

Marketing Pompano Beach, Florida


Description

Position at ComplyRight, Inc.

E-Marketing Specialist

 

ComplyRight, Inc. is a multi-channel marketing and product development company specializing in labor law, HR and tax solutions that create a bridge between what the law requires and what makes sense for businesses.  We are seeking an experienced E-Marketing Specialist to join our Labor Law Marketing teamOur team is looking for a motivated individual who is passionate about e-commerce and committed to success. You must have the proven ability to manage online marketing programs that can support the team’s lead generation efforts.
 

Responsibilities:

  • Help create messaging for products, programs and online initiatives
  • Help develop strategies for conversion optimization, SEO, Email and Social Media
  • Plan and coordinate optimization of website content, landing pages, email and more to drive new sales and traffic
  • Plan and coordinate ongoing A/B tests to improve e-commerce website conversion
  • Assist with Webinar set-up, execution and follow-up
  • Analyze performance of online marketing efforts and identify next steps
  • Contribute ideas to improve departmental processes and efficiencies
  • May perform other marketing and online tasks as needed

 

Requirements:

  • B.A./B.S. in Business, Marketing, Communications or similar discipline
  • Minimum 3 years related work experience with online marketing
  • Experience coordinating projects related to e-commerce websites
  • Experience using analytics tools such as Google Analytics
  • Basic understanding of Search Engine Optimization Best Practices, Email Marketing, Content Marketing and Social Media Marketing
  • Experience with website wireframe creation tools (e.g., MockFlow) a plus
  • Understanding of HTML, CSS and/or MySQL a plus
  • Strong writing, communication and interpersonal skills; this position works closely with Marketers, Designers, Developers, additional internal departments and external vendors
  • Demonstrated organizational skills, follow through and detail-orientation
  • Ability to prioritize and multi-task successfully in a deadline-intensive environment
  • Ability to learn quickly, self-teach, take initiative and adapt easily to changes
  • Ability to work as part of a team and desire to stretch boundaries and personal growth