Content Associate (2938)

Marketing Minneapolis, Minnesota


Description

Position at MentorMate, Inc

MentorMate (a Taylor company) is seeking an enthusiastic Content Associate to join the Content Team — writing and publishing long and shortform marketing materials to increase demand generation initiatives and grow our ability to consistently, creatively tell the MentorMate story across digital channels.

The Content Associate will own writing and publishing blog content published on MentorMate.com, promoted via paid/organic social media. The Content Associate will also be responsible for writing longform, gated content hosted on MentorMate.com. The associate will write under his/her own name, but may also be asked to write point-of-view articles on behalf internal thought leaders.

Under the Direction of the Content Strategy Manager, the Associate will manage the MentorMate content library and the technical approval process needed to showcase our client work. Beyond executing additional planned content deliverables, including case studies, leadership bios, email campaigns and advertising projects as assigned, the Associate will play a key role powering up capacity to disseminate brand messages, services and success stories across the digital ecosystem.

Shift Available

  • Monday-Friday, 40 hours/week

Responsibilities Include:

  • Successfully create compelling digital content
  • Blog post creation, HTML formatting, asset management and publication
  • SEO writing to maximize blog visibility
  • Write email copy that inspires reader action
  • Creation of company bios for leadership and library management
  • Work with clients and manage relationships to source approvals for client profiles
  • Support the writing and publishing of client profiles
  • Improve the implementation of complex content processes
  • Ghostwrite content for internal SMEs to further company-wide thought leadership
  • Longform content research and writing — whitepapers, eBooks, guides
  • Special projects as assigned

Minimum Qualifications:

  • Demonstrated writing ability that is straightforward, confident, credible and fresh
  • Bachelor’s degree in English, Journalism, Strategic Communication, Marketing or equivalent experience
  • Experience translating interviews into feature or marketing content
  • Eagerness to learn and master B2B content marketing principles and best practices
  • Able to derive inspiration and stay organized in a deadline-driven environment, managing simultaneous deliverables
  • Ability to collaborate across teams to source content, complete interviews and manage the review process
  • A collaborative problem-solver excited to foster teamwork and build content delivery relationships internally
  • Insatiable consumer of trends and news in key verticals and technologies (Ex. Healthcare, software development)
  • A curious consumer of digital experiences with an understanding of design thinking
  • Ability to thrive in a climate of change and evolution

Preferred Qualifications:

  • Experience in digital content publication
  • Familiarity with strategic SEO writing
  • Understanding of marketing communications support tools including HubSpot, Google Analytics and WordPress
  • Knowledge of HTML code
  • Photoshop
  • Adobe Illustrator

Requirements

Please share three writing samples or include a link to your digital portfolio. Please limit samples to non-fiction, articles, blogs or ads. No creative writing samples will be considered.

About Our Company

MentorMate answers complex business challenges with native, hybrid, cross-platform and custom software development. We think big, design smart and develop fast for all screens, projects and teams. Our technologists work out of offices based in Minneapolis, MN, and five additional locations across Bulgaria. Solutions design, project management, interactive design and other client-facing operations are lead by our team stateside.

MentorMate provides a collaborative culture to match the creativity of the technologists who work here. We blend autonomy and exploration with an entrepreneurial approach to all we do. MentorMate is a place of constant energy from the physical office space to how team members socialize. MentorMate was founded in 2001 to answer business needs with technology solutions designed for the users’ perspective. That spirit still drives MentorMate employees today.

http://mentormate.com

Benefits & Perks:

We offer a competitive base salary, and an attractive benefit package including health, dental and vision insurance, 401K, PTO (paid time off) and Holiday pay. Other perks at MentorMate include:

  • An open, collaborative & fun environment
  • A fully-stocked kitchen with free beverages
  • Free company lunch every Wednesday
  • Prime location in the heart of Uptown Minneapolis
  • Subsidized parking
  • Ping pong, Foosball, and grand piano