Digital Marketing Specialist

Marketing - Winnipeg Winnipeg, MB


Description

We do big campaigns with big impact, and your creativity is needed. Help us express our industry-leading brand across traditional and digital channels while taking our national and regional campaigns to the next level. Our tight-knit team of creative, campaigns, digital, and insights will encourage your ingenuity in a fun and innovative environment. Ready to make a difference for customers, couriers, and restaurants across the country? Come hungry. 

As a member of Skip’s Digital Marketing Team, you will be responsible for implementing and optimizing paid ad strategy and content for Skip’s brand across multiple channels. We’re looking for analytical individuals able to adjust to ever-shifting goals and deliver on media-buying and paid ad campaigns that deliver business results. 

What you’ll be doing:

  • Develop paid ad campaigns across multiple platforms (Facebook, Instagram, Snapchat, among others) to drive growth at Skip

  • Managing budgets and optimizing campaigns in Facebook, Instagram, Snapchat and Twitter.

  • Provide robust reporting and analytics on the performance of paid ad channels and campaigns

  • Identify trends and opportunities as well as present your findings and results. 

  • Staying abreast of new and current trends in the paid media space

  • Running AB testing and analytics for a variety of creative

  • Understand and execute on media buying strategy. 

People we’re looking for:

  • Minimum 1-2 years agency or client-side experience in paid social ad management

  • Proven track record running paid social media campaigns for companies/brands based on strategies and KPIs

  • Experience executing paid ad campaigns on Facebook & Instagram (Snapchat and Twitter a bonus) and understanding their associated analytics and metrics. 

  • Experience adjusting ad spend in order to achieve KPIs

  • Passionate about digital marketing, data-driven decision making and paid ad strategy

  • Attention to detail, able to complete tasks with precision and care

  • Experience with Google Analytics or similar tracking tool

  • Experience with Excel or Google Sheets considered an asset

What it’s like to work at Skip:

Picture this: you, dressed in your fave casual attire, amongst a team of friendly and passionate colleagues. You feel pride knowing your input and uniqueness is not only embraced, but make an impact on a major Canadian company, and its satisfied customers. As the company grows, so do you — you meet and surpass new challenges every day. 

That’s just a small taste of what it’s like to work at one of Canada’s leading tech companies. If you’re hungry for opportunity, growth, and something meaningful in a dynamic, yet casual environment, we’d love to hear from you.

Note: All employees will be asked to sign a Consent for Disclosure of Personal Information in order to complete a background check. Job offers will be conditional upon results that the Company determines to be satisfactory.