Associate Account Director

Account Management New York, NY


Description

Red Fuse is looking for an Associate Account Director to oversee a portfolio of our global Client's North American brands. This is a very strategic role with a great deal of Client contact.

The Associate Account Director supports the Group Director in leading the team to deliver a high level of performance for client. Provides strategic direction to meet client-marketing objectives for brands, cultivates opportunities to grow and develop client business and supervises junior account personnel to implement account marketing plans profitably.

Responsibilities

  • Marketing Responsibilities
    • Must ensure that their account group has a solid understanding of the Clients' business and strategies
    • Supervise tactical planning and direction on assigned brands; build and maintain positive, lasting client relationships; ensure client perceives that agency is always providing value-added services
      • Collaborate with account planning to ensure sound strategic planning, timely and accurate implementation, good service and a solid client/agency relationship
    • Develop a good relationship with the client (e.g. Division Manager, Marketing VP, etc.). This entails keeping them aware of the Team’s contribution, seeking out their ideas, and increasing their confidence in the Team’s ability to provide superior service.
  • Creative Responsibilities
    • Provide clear strategic direction to creative team
    • Evaluate creative product against strategic direction, and provide constructive feedback
    • Keep management informed of account status, problems, plans, and meetings and gets senior management involved as needed
    • Delegate responsibly but remains accountable for outcomes
  • Management
    • Ensure that the Team is providing excellent service in all key areas: marketing, creative, account handling
      • Develop a good relationship with the Client (e.g. Division Manager, Marketing VP, etc.). This entails keeping them aware of the Team’s contribution, seeking out their ideas, and increasing their confidence in the Team’s ability to provide superior service
      • Ultimately responsible for the proper staffing of the brands 

Requirements

  • Bachelor’s degree required
  • 6+ years of related work experience in account management required
  • Strong Strategic Thinking, ability to work closely with planning to arrive at effective strategies
  • 360 experience whether in an integrated agency or working with partner agencies
  • Experience on consumer packaged goods (CPG) a plus
  • Proficiency in Spanish a plus