Sr. Copywriter Bilingual

Creative New York, NY


Description

Looking to join a truly global team working on iconic brands? Want to enjoy the excitement of living and working in New York City?

We are looking for an award winning Bilingual Sr. Copywriter (Spanish/English) to join the Creative team for Latin America. Position is based in NYC. 

We are looking for storytellers with an understanding of the LATAM region. 

The Sr. Copywriter will provide great creative development and execution for a major packaged goods (CPG) client with over 16 brands in LATAM. This is a fantastic hands-on opportunity to join an outstanding internationally-networked agency team, to creatively influence iconic brands through innovative thinking across various categories.

The Sr. Copywriter will create concepts and write copy that spans across all platforms of integrated campaigns (television, digital, mobile, print, shopper marketing, etc.). Position reports to the ECD for LATAM in NYC. Writer will collaborate within an integrated team of creative, account management, strategy and media for all platforms, co-located and holistically working within the same space to achieve great integrated ideas and campaigns. 

Major Responsibilities

  • Answering a brief to deliver outstanding 360-IMC ideas that are on strategy for a breadth of assignments  
  • Deliver superior copywriting, concepts and 360-IMC thinking
  • Writer must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications
  • Red flag any strategy weakness discovered during creative development process
  • Share ideas, collaborate, with the Red Fuse team members and aid in development of IMC materials
  • Maintain consistency of idea and tone across media from original concept through final release

Position Requirements

  • Bachelor Degree
  • 4+ years as copywriter within advertising agency or in-house agency
  • Written fluency in both Spanish and English, Portuguese a Plus
  • Portfolio of work that showcases ability to develop ideas and concepts into meaningful copy that can be used across all media platform

Please submit resumes with Portfolio link on it.