Director, Corporate Marketing

Marketing & Sales Wayne, Pennsylvania


Description

About Mobiquity

Mobiquity is a digital engagement provider that strategizes, designs, builds, and optimizes data-driven solutions for more than 200 leading brands and over 50 million users around the world, every day. We are a collective of unique individuals - over 620 employees spread across 3 continents and 9 offices -  with a mission to humanize digital experiences. Our team of consultants, designers, engineers, and data scientists engages consumers, patients, and employees across all channels (including mobile, web, Internet of Things, and voice).

 

Director, Corporate Marketing

The Director, Corporate Marketing is the newest addition to Mobiquity’s fast-paced, high impact marketing team. Reporting to the Vice President of Marketing and Communications, and collaborating closely with our global marketing team, this position will play a key part in both overseeing and executing Mobiquity’s most important corporate marketing initiatives, including campaign strategy, content strategy, and recruitment marketing. As Mobiquity has so many powerful stories to tell - we contributed to the world’s first digital medicine system and delivered Wawa’s mobile ordering app among achieving other “digital firsts” - this is a great opportunity for an experienced marketer who is eager to learn and grow.

 

Your Role

  • Manage integrated campaign strategy, including email marketing program and account-based marketing efforts
  • Own content strategy and work with the global team to create case studios, videos, blogs and thought leadership that helps build Mobiquity’s reputation
  • Drive recruitment marketing campaigns in close collaboration with recruiters and HR
  • Oversee digital strategy, including the corporate website and social channels
  • Analyze campaign metrics and provide recommendations for optimization
  • Maintain central repository of sales assets; support RFPs and new business pitches as needed

 

Skills/Qualifications:

  • 7-10 years of marketing experience
  • Excellent communication skills, both written and verbal
  • Strong organizational skills and attention to detail

 

Mobiquity is an equal opportunity employer.