Mindshare Fulcrum | Partner - Commerce Strategy

Programmatic, Biddable, Paid Media & SEO Mumbai, India


Description

Overview of job:

Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are looking for Partner - Ecommerce with a passion for delivering an exceptional online customer     experience to join our eCommerce team.

Reporting of the role
This role reports to the Head – D2C and ecommerce

3 best things about the job:
  1. Opportunity to work with one of the fastest growing industries.
  2. Culture of learning, opportunities, creativity, and teamwork
  3. Opportunity to work with some of the biggest brands across industries.
Measures of success –
 In three months:
  • You will be able to get a decent grip on the business that you are supporting.
  • Work closely with partners/ marketplaces to build plans, AOPs’ & pitches.
  • Develop and advice on campaign strategies for clients across marketplaces, platform and properties, in accordance with brand goals.
  • Ensure consistent and efficient planning, execution, analysis, and optimization of campaigns as per brand’s objectives to ensure stellar customer experience.
  • Review performance of key metrics against set goals, benchmarks, and previous performance
  • Work closely with the internal stake holders / subject matter experts / channel intelligence team to ensure comprehensive e-commerce approach for both media & non- Media.
  • Identify trends, benchmarks and best practices.
  • Support new business pitches and onboarding
  • Maintain P&L to ensure profitability and optimum utilization of resources.
In six months:
  • You will have started making significant business impact through your understanding, knowledge, and initiatives.
In twelve months:
  • You would have successfully accelerated this vertical in the agency.
What your day job looks like at Mindshare:
  • Drive eCommerce sales through effective and efficient campaigns
  • Ensuring Client success on listing new products and campaigns
  • Coordinate with teams across the group on content, execution of brand and e-commerce activities
  • Mapping trends, reviewing and advising client on campaign success on ecom
  • Capitalise on the latest marketing opportunities on ecom sites.
  • Support in managing operations for new projects.
  • Gather key insights for performance improvement, developing marketing programs/campaigns.
  • Prepare and present budget and forecast reports.
  • Basic knowledge and understanding of other channels - Facebook, Google, Programmatic
 Minimum qualifications:
  • Bachelor’s degree
  • 10 - 14 years’ experience in Ecommerce. Experience preferable at brand side or private label at ecommerce marketplace.
  • Any experience on platform search on ecommerce sites is a plus.
  • Sound knowledge of prevailing procedures and ways of working in e-commerce & overall Digital marketing
  • Unmatched supervision, research, and troubleshooting skills.
  • Exceptional consulting and quality assurance abilities
  • Exceptional presentation and communication skills
  • Analytical, organized and detail oriented.
  • Collaborative partner, even tempered in a deadline-driven environment.
  • Assertive and collaborative with ability to motivate others to succeed.
 More about Mindshare
We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - #teammindshare. We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.
 Mindshare APAC has won 500 awards in the last year alone, including “Agency Network of the Year 2017” by both the MMA SMARTIES™ and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world’s leading communications services group.