Publicist or Senior Publicist, Artisan
Artisan Books, an imprint under the Workman Publishing division of Hachette Book Group, seeks an experienced Publicist or Senior Publicist to join its busy, close-knit publicity and marketing department. The successful candidate will be organized and self-motivated, with 3-5 years experience leading compelling publicity campaigns in a fast-paced, dynamic publishing environment. They will be responsible for 3-4 lifestyle titles per season, writing press materials, securing top national and regional media across print and digital, planning multi-city book tours, and liaising closely with authors.
Candidate should have a personal passion for books and for design, gardening, pop culture, and the broad range of subjects in which we publish. This is an ideal position for a curious, creative candidate who has an interest in contributing meaningfully to holistic, original campaigns that include publicity, marketing partnerships, influencer marketing and social media efforts. Experience and/or interest in contributing to unique marketing campaigns, social media ideation and content creation is preferred. Candidate should be prepared to work collaboratively with colleagues in all departments including marketing, editorial, and design, and the candidate will have the exciting opportunity to work with designers, photographers, artists, and other creatives at the top of their field, among a small team of passionate and friendly colleagues.
- Conceive, develop, and execute original and effective publicity campaigns for approximately 3-4 titles per season
- Pitch and secure national, local, and trade media for reviews, interviews, and features across print, broadcast, and digital
- Create compelling press releases and creative pitch letters to media
- Liaise directly with high-profile authors and their teams
- Cultivate meaningful relationships with key press contacts
- Maintain diligent records of publicity hits, clips, and press quotes
- Build and maintain media and influencer lists in Cision and MuckRack
- Conceive and plan events and multi-city book tours, including arranging author travel
- Contribute to ideation of content for social media campaigns
- 3 to 5 years of publicity experience
- Previous experience pitching lifestyle titles a plus
- Must be able to prioritize, multi-task, and manage time effectively
- An ability to work in a fast-paced environment under deadlines
- Excellent written and verbal communication skills
- Proactive, independent, problem-solving approach
- Proficiency in Microsoft Word, Excel, and InDesign
- Experience and interest across Social Media platforms a plus
Must be based in New York City area.
Artisan publishes illustrated books to inspire and instruct, produced with great intention and quality. We believe that many subjects can be expressed visually, whether through photography, illustration, or graphic design, and we are committed to applying that visual lens to strong and meaningful editorial content. We specialize in cooking, design, crafts and hobbies, and expanding the boundaries of general nonfiction. We seek authors who are thought-leaders and tastemakers, and we work hand in hand with them to capture their voice, hone their message, and bring their unique ideas and insights to a wide group of readers. The physical book is our great passion: finding the form, conceiving the package, and digging deep into the details until we’ve created an object that is a singular pleasure to hold, to use, to read, and to give. Artisan’s first significant bestseller was Thomas Keller’s The French Laundry Cookbook, and more recent New York Times bestsellers range from The Noma Guide to Fermentation and Sean Brock’s South, to The Dogist and In the Company of Women.
As a leading book publisher, we believe that including and representing diverse voices in all aspects of our business is fundamental to what we do. Our publishing programs must reflect the broad range of backgrounds, experiences, political views and ideas that shape our society and publish books for all readers.
Hachette Book Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
The compensation range for Publicist is $50,000 to $60,000 and for Senior Publicist $60,000 to $70,000. Salary can vary based on a number of factors including skills, experience, and location — talk with your recruiter to learn more. There may be times that you will be required (or requested) to work overtime due to the nature of your role or exceptional workload issues or special projects.
The following benefits are offered by the company: medical, dental, vision, basic and supplemental life, short-term and long-term disability, accidental death and dismemberment, critical illness, hospital indemnity, long-term care, health and dependent care FSA, commuter benefit plan, employee assistance program, tuition reimbursement, travel assistance, 401(k), discretionary bonus program, PTO (15 vacation days, 2 personal days, 10 holidays and generous sick leave) and group discounts on auto and home insurance and legal services. Eligibility requirements apply to some benefits and may depend on your job classification, hours worked and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms.