Offline Media Planner

Media Planning Rome, Italy


Position at MediaCom


We are The Content + Connections Agency. Transforming your communications through systems thinking.

MediaCom is one of the world’s leading media agencies. We plan and buy media for our clients around the world. Our network comprises 5,800 employees in 122 offices in 97 countries around the world.

In Italy are offices are in Milan, Florence and Rome.

MediaCom has always positioned itself as a visionary partner for our clients, challenging them by honing in on groundbreaking, commercial ideas based on in-depth insights and marketplace knowledge. Mediacom forms part of GroupM, WPP’s combined media agencies and the world’s largest media investment management organization.

Our strong competencies encompass advertising, sponsorship, offline and online, direct response, search, social networking, word of mouth and many other communications routes.

We believe that the most effective communication strategies are rooted in a deep understanding of the way consumers think and act. To gain real consumer insight, we constantly encourage our teams to be naturally curious about their target market's lives.

Working in the media industry never gets boring! Our aim is to hire people who take their job seriously, but do not take themselves too seriously.


He/she will focus on autonomously producing media plans, from competitive analysis, to selection of channels, vehicles, optimization of scheduling, booking, uploading on administration tools, post analysis for all offline media.

He/she will convincingly and methodologically build solutions to client’s problems and can tap into company resources and demonstrate best use of it.


  • Work with the team for the day-to-day running of the account, ensuring that tasks are completed on time
  • Complete plans and projects on behalf of clients with mentoring by the Team Manager
  • Conduct buy brief meetings with internal groups
  • Assist with and oversee all media administrative duties including campaign set-up, maintenance, and issue accurate client financial reports, with a high degree of accuracy


  • Offline media planner with 3/4 years of experience
  • Preferably University degree or Diploma in Economics or Advertising
  • Able to work in team and produce consistent media plan with high standard.
  • Online planning and buying capacity is also appreciated.
  • All industry tools have to be managed with great skills.
  • Fluency in English is mandatory 


  • An interest in and thorough knowledge of all media opportunities
  • A team player with excellent communication skills
  • Numerical and analytical skills.
  • Versed in all aspects of media planning and buying across all media.
  • Able to set and meet multiple demands within time deadlines
  • Ability to delegate and share in the work load as a team member
  • Act with passion




A competitive reward package will be based upon the appointed individual.