Media Planning Manager - CRUK

Media Planning London, England


Position at Mediacom

Overview of job
Working on the biggest charity in the UK on some of the biggest campaigns in the charity sector, the Media Manager will join a team committed to delivering robust and award-winning work across the wide variety of comms activities that Cancer Research undertake. It’s not often in this job you can say that your work saves lives, but we truly contribute to that every day.

Reporting of the role

This role reports to one of the Account Directors working on CRUK, but also works directly with the Business director on areas of the account for which the MM will have direct responsibility.  

3 best things about the job:

  1. The work – working on campaigns like Live Inside the Body (media first live TV ad), Race for Life (biggest fundraising campaign in the UK) and Obesity awareness (first time advertising the true scientific link) means you can be at the forefront of media innovation and also high-level strategic planning.
  2. The clients – they are really really lovely. Meetings are genuinely a joy and they’re just down the road!
  3. The team – we’re a good bunch, working hard but also always looking to help eachother out and bring everyone on the journey with us.

Measures of success –

In three months, you would have:

  • Understood the breadth of Cancer Research comms, where your bits contribute, and what the biggest challenges to address are
  • Met the key clients, had a chat, and had some ideas of what you want to do with their next brief(s)
  • Had your induction lunch at Ciao Bella with the team.

In six months, you would have:

  • Delivered strategic responses on your briefs to clients
  • Contributed to workshops/cross-portfolio sessions on the bigger problems CRUK are facing
  • Worked with your direct report to agree delegation/training tasks for their growth and yours.

In 12 months, you would have:

  • Stamped ownership on key areas of the CRUK business and gained core client trust and understanding
  • Worked on something extra-curricular around the agency – either fundraising for CRUK, volunteering in the local community (for which you’d get a day off) or something else that tickles your fancy
  • Delivered appraisals and objective setting for your direct report

Responsibilities of the role:

The Media Manager in this role will have responsibility for all the events marketing strategies on CRUK – Race for Life, Shine and Sports sponsorship. You’ll report into your AD, but we’re looking for you to meet the challenges fundraising products are facing head on, and identify portfolio insights and opportunities.

You’ll also work on the Brand campaign which is the largest-spending area of their activities and the areas in which they’re likely to take the biggest leaps forwards.

You’ll work on impactful health campaigns, preventing cancer-causing behaviours or encouraging early-diagnosis, so genuinely saving lives through the work that you do.

You’ll work incredibly closely with the Connect team to deliver amazing media plans – so you need to be comfortable with knowing when to listen to the experts, but also when to hustle people into shape.

You’ll have the support of 2 ADs and a BD, as well as the Media Manager on the other side of the account, and support planners beneath – we all contribute to a fast-paced yet well-oiled machine. Everyone knows what’s expected of them, and we hope you’ll enjoy working on one of the best accounts in the country!

What you will need:

  • Strong client relationship building skills
  • Collaborative player, but always with an opinion
  • Charity experience is nice, but not necessary
  • Response/performance marketing experience is nice, but not necessary
  • Don’t take yourself too seriously…
  • Be up for getting stuck in

*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London*

About MediaCom
MediaCom is “The Content + Connections Agency”, working on behalf of its clients to leverage their brands’ entire system of communications across paid, owned and earned channels to step change their business outcomes.


Employing over 1,200 staff across 5 regional offices, MediaCom is the leading agency in the UK in terms of billings. Its client roster includes British Sky Broadcasting, DFS, GlaxoSmithKline, Tesco and Cancer Research UK.


Our people are at the heart of everything we do; we firmly believe in our “People First, Better Results” philosophy and want to be certain that work is always challenging, engaging and satisfying. We aim to ensure that that our employees’ skills are constantly evolving, and so provide all MediaCom staff with training and development and regular appraisals to enhance their performances and guarantee great results for them and the company.


We also strive to change traditional attitudes to workplace culture by offering a more holistic view of employees' aspirations. There are numerous initiatives for MediaCommers to take part in, from the Social Club to Mindfulness Training, to help ensure that our employees thoroughly enjoy their experience here.


We aim to be the only agency that talented people want to work for. We do this, not only by stimulating and challenging our people through great work and outstanding clients, but by providing a variety of learning programs, cultural initiatives and an exciting environment to invigorate our employees personal and professional career development.


MediaCom was named Campaign’s Agency of the Decade and received top marks in its 2016 School Report.


MediaCom is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm.


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We are an equal opportunities employer. All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation or age.