Journey Executive

Comms/Strategic Planning London, England


Description

Position at Wavemaker

INTRODUCING WAVEMAKER

Future Makers

GroupM recently merged two of its leading global networks, MEC and Maxus, to form a brand new media, content and technology agency – one of the largest in the world. WAVEMAKER exists to be Future Makers: to build brands that pioneer the future, inspire society and move customers to action. What started with a blank page and a fresh perspective has resulted in building an agency of future.

Bound together by our Purchase Journey approach, we help clients translate audience behaviours and insights into smart decisions today, for a prosperous tomorrow. Our organizational capabilities and specialisms, along with the talents of our 8,500 people are united through our focus on understanding, accelerating and optimizing purchase journeys. Our obsession with purchase journeys is apparent in the solutions we create for clients, in how we structure ourselves and in the job roles our people perform. So a job a WAVEMAKER may not sound like a job at any other agency, and that’s because it isn’t.

Our people are encouraged to become the best versions of themselves and share the values and behaviours of what we refer to as PACED -  passionate, agile, collaborative, entrepreneurial, and diverse. With our combined global heritage coming together to create something new; our people are the brains, the data experts and the thinkers of the GroupM family.

WAVEMAKER is a leader in its field.  We’re in front of transformation, making waves by making bold choices. It means the impact of our choices today creates momentum into the future.

Our vision is simple: To become the most distinctive and admired media, content and technology agency in the world.

The future is not only coming, it’s now.
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Role context:

As our entry level role, the Journey Executive sits within our Journey Delivery function but works across all areas of the business from Journey Design through to Journey Activation. This is to ensure you get a comprehensive exposure to all parts of the business and get to learn the brilliant basics of Wavemaker.  The Journey Delivery team sit at the heart of the business therefore giving you the best chance to experience all the varied types of work we perform.

The Journey Executive’s role will be a combination of learning and assisting across the various teams:

You will work with the Journey Designers, Journey Makers and Journey Activation to learn and understand the day to day basics of the role. You will be assisting each of the teams in some of the basics from competitor reporting and data insights with the Journey Design team through workflow management and reporting with the Journey Delivery Team and the basics of activating campaigns using tools and systems as well drafting the plans with the Journey Activation team.

Core Responsibilities:

Journey Design:

  • Running and analysing a number of reports for the Journey Design team including competitor reports, Pathways, Touchpoints, TGI etc
  • Assisting in the drafting parts of the initial response to briefs based on insights, tools and learnings
  • Sourcing new information relating to the category, brand or customer to provide inputs into the purchase journey

Journey Delivery

  • Updating status reports
  • Assisting with agency partner coordination; chasing creative, providing plans etc
  • Assisting with client financial processes e.g. PO trackers

Journey Activation

  • Learning and using activation tools e.g. SalesEdge, AV Fusion, Comscore
  • Drafting activation plans
  • Running delivery reports on campaigns and coordinating with Journey Delivery on feedback to clients
  • Meeting with Media Partners to understand their offerings and opportunities

We are an equal opportunities employer. All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation or age.