Overview of the role 

 

EssenceMediacom, part of GroupM, is one of the world’s largest agency with over 21 billion dollars of billings across 125 offices.  Our client list includes some of the most well-known and well-loved brands such as Danone, adidas, Subway as well as some of the world’s most prestigious ones like Coke, Mars and Google. 

 

The Business Development & Marketing team is integral to the growth of our business in France. As such, it is fast paced, challenging and offers people the chance to experience all facets of EssenceMediacom. 

 

Key aspects of the New Business Director's role include: 

• Ensuring that potential clients receive the most compelling and well-structured proposals that the agency can offer, both in terms of content and design

 

• Crafting the right narrative to communicate the agency's value proposition and capabilities effectively.

 

• Streamlining the pitch process to be efficient and well-organized, avoiding unnecessary stress and disorganization.

 

• Engaging and challenging internal stakeholders to collectively deliver optimal solutions for prospects and clients.

 

• Aiming to secure new business wins to expand the client portfolio and reinforce the agency's growth-oriented culture.

 

• Collaborating closely with the global headquarters in London to align strategies and optimize the agency's approach to new business opportunities.

 

• The New Business Director is expected to be a driving force within the agency, not only leading by example but also by actively participating in the creation and delivery of winning pitches. This role is crucial for maintaining the high standards of EssenceMediacom and for fostering a culture of growth and excellence.

 

 

Reporting of the role 

The role reports to the Head of New Business & Marketing and is critical to the agency's growth, with the New Business Director playing a pivotal role in expanding the client portfolio and sustaining EssenceMediacom's growth mindset. The position offers the opportunity to work with a lively, hard-working, and fun team on a variety of industry-leading projects with significant exposure to senior leadership. The job emphasizes the importance of a positive atmosphere and the ability to lead effectively without the need for late-night rushes to meet deadlines. 

 

 

Responsibilities of the role 

• New Business – project management

 

o Project management of new business initiatives, ensuring adherence to processes, timelines, presentation deliverables, and budget constraints. 

o Coordination of various teams and disciplines involved in responding to pitches, from the initial brief to client feedback and presentations (strategy, 

analytics & insights, planning, client services, Media Solutions, top management), 

• Ownership of media responses and support throughout all pitches, maintaining close relationships with planning and client teams.

 

• Leading the production of pitch materials, including decks and ad hoc content.

 

• Ensuring high-quality presentation delivery, managing designers for pitch presentation aesthetics, and producing collateral materials.

 

• Proposing innovations in media, tools, measurement, and reporting.

 

• Monitoring the media market and prospecting for new opportunities.

 

• Managing a team that includes a New Business & Marketing Executive and an alternate.

 

 

Key Requirements: 

The most important attributes we are recruiting this role on are energy, attitude and writing skills. 

• A strong desire to win and a thirst for experience.

 

• Comfort with facing challenges and stepping out of comfort zone.

 

• Significant experience in a similar role with an in-depth understanding of the media/marketing industry landscape, including media campaigns.

 

• Energetic and dynamic leadership

 

• Demonstrable project management skills and a natural ability for organization.

 

• Excellent written and oral communication skills in both French and English, with strong attention to detail.

 

• Proven ability to engage and manage senior stakeholders.

 

• A friendly and approachable manner with a flexible attitude to work, capable of building collaborative relationships across the business at all levels.

 

• The ability to work autonomously while managing tight deadlines in a demanding environment.

 

• 6-8 years of experience in a relevant field.

 

 

 

About EssenceMediacom France 

 

EssenceMediacom aide les marques à relever les défis de la nouvelle économie. Sa vision pionnière « Breakthrough thinking » sert à accélérer transformation des marques, en capitalisant sur toutes les opportunités qu’offrent la plateformisation des media, l’exploitation de la data et les nouveaux comportements des consommateurs. 

 

Ce nouveau modèle permet d’exploiter un avantage compétitif pour une marque. Il vise à proposer de nouvelles expériences, écrire de nouvelles narrations, accélérer la performance, ou encore identifier de nouvelles routes de croissance, pour ainsi générer un impact business qui s’inscrive dans la durée. 

 

En tant que membre de WPP, leader mondial de la communication et du marketing, et de GroupM, premier réseau d’agence média, EssenceMediacom bénéficie d’un accès privilégié à une richesse et une exhaustivité de données consommateurs et media, à une grande diversité de benchmarks, ainsi qu’aux outils les plus avancés du marché. Cette agence est ainsi en mesure de fournir des solutions complètes pour relever tous les défis marketing. 

 

EssenceMediacom, lieu de partage et d’apprentissage continu, compte 10 000 collaborateurs dans le monde dont 250 en France. Parmi ses clients figurent adidas, Coca-Cola (TCCC), Google, Richemont, Airbnb, Danone, Hasbro, Mars, Subway ou encore Sony Playstation.