Mindshare Milano | Digital Planning Specialist

Media Planning Milan, Italy





Digital Planning Specialist, Mindshare Italy



  • We are part of GroupM, the world’s largest media investment management group that serves as the parent company for all of WPP’s media agencies
  • We now have nearly 6000 staff at 102 offices in 68 countries developing marketing solutions which deliver results. In Italy, you can found our offices in Milan and Rome
  • Why Mindshare? Because throughout history Original Thinkers have changed the world. In media, it was us. We rewrote the rules in 1997 and we want you to help us do it again.
  • If you value speed, teamwork and provocation, then you belong in the Mindshare family.

We'll encourage you to break the rules, knock things down, rebuild them better and reinvent the impossible

  • The only question is where do you want to start? Pick a destination and join the revolution
  • Working in the media industry never gets boring, we hire people who take the job seriously, but don’t take themselves too seriously.



  • Detail and implement an international digital strategy and content based on a good understanding of the local marketing needs
  • Establish a local digital media plan in cooperation with an International expert team
  • Monitor, track and evaluate the full paid media process on a continuous and ad hoc basis through evaluating and sharing performance and learnings by using analytical tools
  • Manage and track digital conversations, implement and monitor branded materials on social profiles
  • Set up, maintain, monitor and evaluate local marketing activations




  • You have 2-4 years’ experience in planning digital media, the more comprehensive the better
  •  (SEA, social, display in programmatic and in reservation)
  • Although you are not an AdOps or Analytics specialist, you are familiar with the use of tech in your work
  • Additionally, some degree of experience as regards digital content (brand campaigns and digital assets) would be highly appreciated. You should at least have a strong interest for it
  • You have the ability to plan, organize, structure and lead projects, liaising with a number of different players
  • You have excellent communication skills, ability to write well is a plus
  • You are good/proficient in English language. Additionally, proficiency in French would be highly appreciated
  • Independence, flexibility, curiosity, empathy and capability to easily integrate into teams are your most important soft skills
  • You have a passion for results




Assago + premises of a Mindshare key client


12 months


To be established according to the candidate skills