EssenceMediacom | Executive, Tactical Planning
Overview of job
EssenceMediacom is an agency of GroupM, the leading global media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for Tactical Planning Executive to join us.
Responsibilities of the role:• Media optimization (TV plus OTV), negotiation (build good relationship with media venders and branding team), media implementation (media buying, tracking and quality control) and media evaluation (media pre buy and post buy analysis, media scene update, monthly/quarterly and annual review).
• Brand annual KPI delivery, quality control: to ensure all the brand KPI must be 100% delivered to meet our promise and improve buying and negotiation power.
• Trading policy follow up and KPI target delivery: 100% follow trading buying policy to leverage brand KPI and quality to meeting /reach 3rd party auditing.
• Tool’s expert and champion AD power, Moinder, Infosys, MixReach and MOOC, symphony.
• Ability to leverage buying criteria to maximize ROI.
• Media optimization to cross leverage buying quality and cost efficiency to meet both brand saving target and trading policy.
• Internal communication, leverage resource from Finance, Procurement, Strategic Planning team ect.
What you will need:
• Around 1 year relevant work experience, fresh graduate is also acceptable.
• Bachelor's degree or above.
• Good experience and relationship with media venders.
• Good communication and negotiation skill, quick learning ability.
• Patience, pay attention to details.
• Around 1 year relevant work experience, fresh graduate is also acceptable.
• Bachelor's degree or above.
• Good experience and relationship with media venders.
• Good communication and negotiation skill, quick learning ability.
• Patience, pay attention to details.
More about EssenceMediacom
We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.
EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people.
EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.
About GroupM China
GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business.
In GroupM, we view everyone as an unique individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global diverse clients we work with.
Discover more about GroupM at www.groupm.com.
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm