Sr. Ad Monetization Manager

Advertising San Francisco, California


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Description

Responsibilities:
- Serve as POC to ad-networks and exchange partners
- Become a leading subject matter expert in mobile in-app ad monetization
- Execute day-to-day yield optimization techniques across all monetization partners to maximize ad revenue
- Be the face of the ad monetization team by building and maintaining relationships with producers, QA, Engineering and BI teams to influence adoption and provide weekly reporting
- Create new and manage existing relationships with ad-tech partners from on-boarding to post-integration
- Consistently play our games to discover new ad revenue growth opportunities
- Create new supply by testing new ad placements, segmentation rules and ad formats
- Test additional demand sources and analyze performance pre and post integration
- Reverse-engineer competitive products and applications to identify emerging opportunities
- Help create and present ad monetization opportunities to c-suite and creative leaders
- Support finance on monthly and quarterly close-outs


Required Qualifications:
- Strong knowledge of network QA tools like Charles Proxy
- Strong qualitative and quantitative analytics skills
- SQL experience
- Knowledge of BI tools like Tableau, MicroStrategy or Mode Analytics


Preferred Qualifications:

- 3+ years of experience at an ad-network, publisher or exchange specializing in in-app digital media buying & selling 


Minimum Qualifications:
- BA/BSc degree (In lieu of degree, 6 years relevant experience).