Product Description Writter

Content Shanghai, China


You will join a progressive and innovative Content team. This is a fully generalist role, with clear scope to be involved in all aspects of the work our brilliant team do. You’ll focus on creating and trans-localising detailed, inspiring product descriptions, and work across the many departments to support with creating content for the Farfetch website.

Working to the company’s brand guidelines within a large multi-lingual team of around 45 employees, you will be required to create well-written, succinct, trend focused and accurate copy that describes luxury clothing, accessories, jewellery and lifestyle products sold on the site.

You will have some experience working in an environment, which is fast-paced, and deadline driven. Any fashion-related degree would be preferred, but a creative copywriter or a linguistics graduate with a passion to move their career into fashion will also be considered.

What you’ll do:

  • You will be creating the informative and desirable product descriptions for Chinese customers.
  • You will take ownership of selected brands and categories.
  • You will create a tone of voice for selected brands.
  • You will maintain quality of content on product pages.
  • You will be tracking and correcting defects of product descriptions and other localized content

Who you are:


  • You have fluency in Chinese (native level) and English
  • You have knowledge and love of fashion at all levels from high-end designers to cutting edge street style
  • You have a good writing style that is accurate, engaging and adaptable, with an impeccable use of grammar
  • You have a sound understanding of garment and accessory construction
  • You have the ability to work independently
  • You have the ability to work quickly and to agreed daily targets and deadlines