SEO Analyst

SEO/SEM New York, New York


About Your Role:

Are you a highly analytical thinker and detail oriented doer? Are you ready to be immersed in digital product management, content strategy, big data analysis, and online marketing for the fastest-growing large publisher on the web? Then this is the role for you! Join the team responsible for search engine growth of Dotdash’s portfolio of brands including top ten properties in Health, Tech, Home, Finance, Education, and Travel.

The SEO & Growth team is comprised of search marketing professionals and software engineers who enable the scale required to grow multiple top properties in highly competitive verticals. The SEO Analyst will work on diverse projects to analyze and improve organic performance across search engines. Leverage the best tools, in-house built software, peer knowledge, and extensive resources to help build world-class content brands. Each day you will be able to make an impact to our content, technology, user experience, and site performance.

About Your Contributions:

  • Monitor daily and weekly dashboards to understand search engine trends and the results of our projects
  • Study search demand to identify growth opportunities for our content and product
  • Execute SEO tests to grow our knowledge of effective tactics
  • Work with product management to create requirements to improve each site based on SEO research
  • Provide insights to the SEO engineering team to convert manual analyses into automated software approaches
  • Work with our content team to maintain and improve our library of several hundred thousand articles

About You:

  • 1-3 years work experience in a digital marketing or other quantitative, analytical discipline such as consulting, market research, finance, operations, etc.
  • Strong Excel skills
  • Demonstrated interest in the Web, technology, or online marketing (personal sites, app or web app projects, etc.)
  • Competency in reading/writing HTML, CSS, Javascript, or Python a plus
  • Familiarity with SQL, Hive, or Web crawling a plus

About Us:

Dotdash's vibrant brands help over 100 million users each month find answers, solve problems, and get inspired. Dotdash is among the fastest-growing publishers online, and its brands are the fastest-growing in their respective categories. Dotdash brands include Verywell, The Spruce, The Balance, Lifewire, ThoughtCo, and the soon to be launched TripSavvy.