Brand and Visual Communications Design Manager
Description
Capitol Broadcasting Company is seeking a Brand and Visual Communications Design Manager to join our team at the Durham Bulls. As a key member of our marketing department, this role will oversee the development and execution of high-quality visual assets and multimedia content that align with the Durham Bulls brand, its sister baseball properties, and help enhance the overall fan experience.
Responsibilities:
- Team Management: Assist in the recruiting, hiring, and onboarding of creative staff. Manage and work alongside a team of talented creatives. Oversee department projects and tasks to ensure efficient workflows, meet deadlines, and maintain a high level of quality. Be meticulous with copy and brand communication. Foster a positive, collaborative, and productive work environment to ensure team members are motivated and engaged.
- Creative Direction: Under the guidance of the Sr Director of Brand & Creave Services, develop and implement a creative vision for the Durham Bulls brand, ensuring consistency across all visual assets. Adhere to the established brand and style guide.
- Hands-On Design: Contribute to the design and production of various marketing materials, including ingame presentation graphics and animations, print, digital, and social media assets. Demonstrate strong
graphic design skills and a keen eye for detail. - Photography Direction: Take a hands-on approach to capturing images under the direction of the Sr Director of Brand & Creative Services. This includes, but is not limited to, headshots, in-game photography, and specialty projects.
- Video Content Production: Produce and manage content distribution during the season and as needed for specialty events. Collaborate with the video team to create engaging and shareable content.
- Social Media Content Deployments: Develop and execute social media content strategies to engage fans and drive online traffic. Monitor social media analytics and adjust content strategy as needed.
- Digital Ad Management: Oversee the creation and management of digital advertising campaigns across various platforms. Analyze campaign performance and optimize for maximum ROI.
- Vendor Management: Source and manage relationships with external graphic designers, photographers, printers, and partners. Ensure quality standards are met, and maintain strong contractor relationships.
- Ability to Work in a Fast-Paced Environment: Thrive in a dynamic and fast-paced environment where deadlines are tight, and priorities can shift quickly.
- Agility to Make Changes: Be able to adapt to changing project requirements and make necessary updates without compromising quality or timelines.
Other Duties:
- Expected to work and assist all events held at Durham Bulls Athletic Park.
- Other general Front Office duties – including assisting with hiring events, special events, pulling tarp and other general duties involving working in a Minor League Front Office.
- Assist with creating team community relations initiatives, as well as the execution and promotion of such events.
Qualification Requirements:
- Bachelor's degree in graphic design, photography, or a related field.
- 5+ years of experience in graphic design and photography, with at least 2 years in a managerial role.
- Experience with Video Editing Platforms (Premiere, Davinci, Final Cut Pro)
- Proven ability to lead and inspire a team of creative professionals.
- Strong understanding of graphic design principles, typography, color theory, and layout.
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere, and Lightroom).
- Experience managing budgets and project timelines.
- Excellent communication and interpersonal skills.
- Portfolio demonstrating a strong track record of successful design projects within the sports or
entertainment industry (preferred). - Positive attitude and ability to work well in a team environment.
- People oriented, able to multi-task, be organized, motivated and detail focused.
- Excellent written and verbal communication skills.
- Ability to work flexible hours as needed, including evenings, weekends, and holidays, and all events.
Pre-Employment Information:
- A pre-employment drug screening is required.
- Capitol Broadcasting Company participates in E-Verify.
EEO Statement:
Capitol Broadcasting Company is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Capitol Broadcasting Company, Inc. is a diversified communications company which owns and/or operates WRAL-TV, WRAZ-TV, WRAL-FM, WRAL-HD2, WNGT-CD, WCMC-FM, WCMC-HD1, WDNC-AM, WCMC-HD2, WCMC-HD3, WCLY-AM, WCMC-HD4, Microspace, and WRAL Digital in Raleigh, NC; WILM-TV, WILT-LD and Sunrise Broadcasting in Wilmington, NC; The Durham Bulls Baseball Club, Bull City Hospitality, and Coastal Plain League in Durham, NC; The Holly Springs Salamanders in Holly Springs, NC; The Greenville Yard Gnomes in Greenville, NC; the American Underground startup hub in Durham, NC; and real estate interests including the American Tobacco Historic District in Durham, NC; Rocky Mount Mills in Rocky Mount, NC; MoJud Lofts in Greensboro, NC; and The Thread in Rock Hill, SC.