• Manage the deployment of communication plans, based on the global marketing strategy, including omnichannel digital marketing campaigns.
• Contribute to the implementation of a coherent online and offline customer journey that is aligned with the commercial strategy.
• Create and manage tactics aligned to the marketing strategy of Clinical Operations: from writing the brief to delivery, including recommendations, and managing the implementation with agencies. Matching the tool/format/content to the tactical objective is one of the cornerstones of the Global MarCom project manager's responsibilities, with the ultimate goal of creating an optimal customer experience.
• Manage time, budget, and human resources (i.e. coordination of internal contacts and external agencies) per project and work in agile mode to streamline resource deployment. 
• Involve and support Regions & Countries to optimize operational execution:
  • Collaborate to gain business insights, maximize adoption, and plan local content adaptation as early as possible.
  • Provide them with tools to meet their localization needs (content, assets that meet their local regulations)
  • Train and support the regions and countries in the deployment of their campaigns or the creation of local variations.
• Examples of projects:
  • Create communication kits for launches.
  • Create editorial calendars to enhance brand content, track performance indicators and monitor publications.
  • Co-manage strategic campaigns with digital marketing experts.
  • Roll out a global and local promotion plan for key congresses.

Supplemental Data

Information that will enhance the understanding of the nature of the job (e.g., number of people directly supervised, total staff supervised, sales volume impacted, operating budget, extent of travel required, etc.)

• Up to 25% of travel time required.

• Individual contributor role seated in the United States, Raleigh-Durham, NC area required.
• Oversees and manages the copy approval process of various customer marketing materials for external use that are reviewed and approved by a large matrix team consisting of stakeholders in Legal, Regulatory, Quality, Medical Affairs. This role works daily with these stakeholders to answer questions, resolve issues, and ensure on time delivery of materials.

Qualifications

Training and Education

Minimum education and/or training requirements for this position (i.e., high school diploma, college degree, and/or certification).

• Minimum bachelor’s degree in communications / marketing
• Minimum 5 years' experience in communications and/or marketing in a large corporate environment or advertising agency.

Check the highest-level education required (must be job-related).  Identify the discipline, where applicable:

High School Diploma or GED

Vocational/Technical

Associate’s Degree

Bachelor’s Degree

Master’s Degree

Doctorate

Post Doctorate

Professional Certification

Experience

Minimum time and type experience required for this position.

• Minimum of 5 years in project management experience in a sales and/or marketing environment is required.
• Minimum of 5 years’ experience in digital activation campaigns: database deployment with drip campaigns, content deployment on social media, media buying, etc. is required.
• Experience in the field of diagnostics / life sciences within a commercial organization, is preferred.
• Extensive experience in product launches in an international, matrix environment is preferred.
• Experience working with international contacts - taking cultural differences into account is preferred.

Knowledge, Skills, and Abilities

Knowledge, special skills, and/or abilities required to perform the job functions (e.g., negotiation, technical writing, statistical evaluation).

• Fluent in English.
• Understanding portfolio, solution and franchise marketing is preferred.
• Ability to negotiate, problem solve with no direct supervision authority in a matrix environment.
• Proactive mindset and excellent organizational and priority management skills.
• Understanding of the concept of the legal, regulatory, medical review process for regulated materials.
• Customer-oriented with a positive attitude, flexible and open to consensus.

Working Conditions and Physical Requirements

Check if applicable

Ability to remain in stationary position, often standing, for prolonged periods.

Ability to ascend/descend stairs, ladders, ramps, and the like.

Ability to wear PPE correctly most of the day.

Ability to operate heavy machinery.

Ability to adjust or move objects up to 50 pounds in all directions.

Domestic travel required    __2_ % of time

International travel required   _Up to 25_ % of time

List any other physical requirements associated with this job.

Hybrid work schedule. Home office setup required.

Supervisory Responsibilities

N/A

Direct supervision (approximate)      ____   total employees supervised

Indirect supervision (approximate)     ____   total indirectly supervised

Management Scope

Check appropriate decision-making authority below:

Decisions with long-term impact

With little-to-no supervisory review

With supervisory review/approval required

Decisions with short-term impact

With little-to-no supervisory review

With supervisory review/approval required

Review

I have reviewed this job description with my supervisor. I understand my responsibilities and I meet the minimum requirements listed above. I have provided the Human Resources Department with document evidence (i.e., resume, copies of diplomas, or letters of employment verification) that I meet the qualifications listed above.

Although the Company has attempted to accurately and thoroughly describe the requirements of this position, the Company reserves the right to change this description, including the right to change, add, or subject to the duties described herein at any time, with or without notice.

Employee Name

Employee Signature & Date

Supervisor Signature & Date

HR Administrative Use Only—this section to be completed by HR

FLSA

(Exempt or Non-Exempt)

EEO Designation

Revision Date

Job Family

Job Code

Level/Grade