Associate Director, Global Hematology Marketing

Marketing Waltham, Massachusetts


Description

Position Summary:

Apellis is seeking a passionate and talented marketer for the role of Associate Director, Global Marketing– Hematology. It is an incredible opportunity to make a significant impact for PNH patients and the company, leading the first commercial launch for APL-2 and Apellis.

This role will be a critical part of the global brand team, developing and executing on a solid launch strategy with affiliate support and commitment on pull through.  The individual will be driving the development of both unbranded and branded campaigns and messaging platform.  Further they will help define our global congress and ad board strategy,  This role will be critical for a successful product launch.  They individual will be deeply engaged with cross-functional partners, fostering collaboration and accountability and will report to the Senior Director, Global Commercial Lead.

Key Responsibilities Include:

  • Support global launch preparation and facilitate sharing of best practices for local implementation of brand strategies to ensure local launch success
  • Development and execution of key global launch tactics including branded and disease state campaigns, positioning, and messaging platforms; engaging affiliates to ensure adoption
  • Cross-functional leadership of global congress strategy, KOL mapping, and ad board plan with execution of global-led congresses and ad-boards
  • Support global business intelligence team to identify, define, and execute market research to understand and provide actionable customer and market insights at a global level
  • Independently work closely with regions to provide all required communication assets in a timely fashion
  • Manage the launch readiness project plan, and follow up to ensure all cross-functional deliverables happen on time and with high quality
  • Establish strong relationships and develop collaborative partnerships with key stakeholders in the field of PNH (and other future indications)
  • Identify and manage resources (budget tracking and agency management)

Education, Registration & Certification:

  • BS/BA degree in life sciences, MBA preferred

Experience:

  • 6+ years of biotech/pharma experience
  • Bachelors degree required, advanced degree (MBA) preferred – Marketing concentration preferred
  • In-line marketing experience required - demonstrating roles of increasing scope and responsibility
  • Experience in affiliate launches and rare diseases is highly preferred
  • Global marketing experience preferred
  • Hematology experience preferred

Skills, Knowledge & Abilities:

  • Passion for rare disease and putting the patients at the forefront of everything you do
  • Well versed in core marketing principles and able to conceptualize and articulate a vision for self and brand that energizes all functional areas and stakeholders
  • Demonstrated success working in a cross-functional and cross-geographical team environment
  • Ability to navigate and be successful in a fast-paced, results-driven environment, managing through ambiguity
  • Commitment to collaboration and engagement, with a history of success leading in a matrix environment and with agency partners
  • An entrepreneurial spirit coupled with the drive to embrace innovation and develop creative but well-reasoned solutions to business challenges
  • Motivation to be a part of envisioning and building the infrastructure, systems, and tactics to ensure launch success
  • Demonstrated integrity on the job, including an understanding of relevant rules and regulations
  • Strong communication skills with the ability to influence across functions and varying levels of the organization
  • Strong track record of project and process management skills, along with the ability to work on multiple tasks, and to effectively prioritize
  • Willing to travel domestically and internationally up to 30% of the time and attend events outside of business hours (e.g., occasional weekends and evenings)

Physical Demands and Work Environment:

This is largely a sedentary role; however, some filing is required. This would require the ability to lift files, open filing cabinets and bend or stand on a stool as necessary.

This job operates in a professional office environment and routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

Benefits and Perks:

Apellis offers a great benefit package which includes: health insurance with full premium coverage, 401K with company match, paid time off (PTO), long- term disability insurance, life insurance and more!  Visit http://apellis.com/careerbenefits.html to learn more. 

Company Background:

We are a clinical-stage biopharmaceutical company focused on the development of novel therapeutic compounds to treat disease through the inhibition of the complement system, which is an integral component of the immune system, at the level of C3, the central protein in the complement cascade. We believe that this approach can result in broad inhibition of the principal pathways of the complement system and has the potential to effectively control a broad array of complement-dependent autoimmune and inflammatory diseases.

Visit http://apellis.com/about.html to learn more.

EEO Statement: Apellis is an equal opportunity employer and complies with all applicable federal, state and local fair employment practices laws. Apellis strictly prohibits and does not tolerate discrimination against employees, applicants or any other covered persons because of race, color, religion, creed, national origin or ancestry, ethnicity, sex (including pregnancy), gender (including gender nonconformity and status as a transgender or transsexual individual), age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, genetic information, marital status, AIDS/HIV status, smoker/nonsmoker, and occupational pneumocononiosis or any other characteristic protected under applicable federal, state or local law.