Media Buyer

Mid-level Communication Professionals Dubai, United Arab Emirates

APCO are looking for a Media Buyer to negotiate and buy advertising inventory. You will ensure that ads reach target audiences through high-quality channels at the lowest possible prices.

As a Media Buyer you are required to optimize ad exposure and outdo competition while staying within budgets.

Job Duties

  • Help identify target audiences and plan media campaigns
  • Compare and negotiate rates, ad space and airtime
  • Optimize plans and budgets according to the best media mix
  • Prepare schedules and adjust when needed
  • Experiment with new platforms and channels
  • Ensure ads are creative and displayed appropriately
  • Monitor costs and return on investment (ROI)
  • Report to clients and build long-term relationships

Minimum Requirements

  • Fluent in both English and Arabic
  • Proven experience as a Media Buyer or Media Specialist
  • Previously worked in an agency
  • Familiarity with media-buying, planning and research
  • Interest in following advertising and media trends
  • Excellent communication and negotiation skills
  • Organizational and multitasking abilities
  • Attention to detail
  • Critical thinking skills
  • BSc/BA in Marketing, Advertising or related field