Engagement Producer, Oakland

Digital Division Oakland, California


Position at AJ+


The Engagement Producer will be part of the team that creates all non-video content for AJ+’s social media platforms. The producer will primarily be responsible for being the Engagement team’s liaison to AJ+’s Studios team, ensuring the teams tasked with creating AJ+’s award-winning shows are fully engaging with our audience, as well as driving compelling conversation, and experimenting with new forms of audience engagement

This role will be based out of our Oakland office.


  • Form solid relationships with the AJ+ Studios teams and stay up-to-date on the teams’ output
  • Generating visually compelling ideas for Studios output that will engage audiences with each show and perform well on social platforms
  • Writing strong headlines and producing visually compelling thumbnail images
  • Managing the daily Studios’ schedule with input from the Engagement and Studios teams senior leadership around performance and timing
  • Resurfacing previous Studios pieces of content when relevant
  • Develop new methods of driving interactions with designated target communities across social platforms 
  • Operate as the Studios point person with social platforms
  • Experiment with audience engagement and community management

  • Monitor news and trends consistently across all social media platforms

  • Support new methods of driving audience engagement

  • Contribute to all major online and editorial social media campaigns on emerging platforms

  • Deliver consistent AJ+ voice and tone across emerging platforms
  • Writing coverage notes recommending stories for Studios output spanning the Engagement team and Studios teams
  • Assisting with social publishing and scheduling of posts on platforms in the Publisher’s absence

Education & Experience 

  • Bachelor’s degree 
  • 2-4 year’s experience in Online Journalism, with emphasis in social media strategy and specific knowledge of different platforms essential
  • Strong writing abilities
  • Excellent organizational skills
  • Prioritization of multiple projects on tight deadlines
  • Knowledge of AJ+ and its competitor set
  • Understanding of AJ+ core issues and editorial agenda
  • Knowledge of Photoshop strongly preferred