Data Analyst – F2P

Free-to-Play Calabasas, California


You will be responsible for all aspects of Business Intelligence for one or more free-to-play titles at 505 Games. You will be looked at to drive insights and recommendations based on data to the product, marketing, design and production teams for your game(s). The function spans across multiple platforms within the video game space, including connected console, smartphone/tablet, and digital PC. 

You will be accountable for all aspects of metrics tracking and analysis for each title, from the conceptualization of data models necessary to track the various business KPIs, deep diving into these data sets to provide insights, to predictive modelling and forecasting of future performance. This is a critical role for the Free-to-Play team as 505 Games is data-driven organization.

 Key Responsibilities:

  • Work closely with Product Management and Production to ensure the team has the proper information to make the right product and business decisions
  • Liaise with publishing teams to capture their individual reporting & analytic requirements, from pre-launch through to Live Service
  • Work closely with development teams (both internal & external) early in the development cycle to determine, advise and document the specification & requirements for event tracking on a per product basis
  • Design product specific event tracking data models from the collated specification & requirements documentation, and project manage the implementation of the designed data models with the development teams
  • Work with our standardized reporting templates and improve data visualization across all titles; Implement improvements based on feedback of your fellow team members
  • Adapt and extend existing data models to take into account new features/content that are released on live service titles
  • Review existing and competing analytics services to ensure best ROI
  • Monitor commercial KPIs for assigned titles and produce regular reports to be distributed across the wider business unit
  • Perform ad hoc analysis on all areas of game performance, feeding insights and recommendations back to business-area specialists to drive product performance. Areas of focus include:
  • Improvement of player engagement & retention
  • User acquisition effectiveness
  • Optimization of game economies
  • Drive monetization (through new revenue streams & promotional strategies)
  • Data-mine product player bases to provide both qualitative & quantitative context to issues identified by Customer Support, Quality Assurance & Community Management functions 
  • Manage and prioritize request backlog for your specific titles

Skills Required (essential):

  • 2+ years of experience in a business intelligence/analysis role, with a proven track record of delivering high profile, business focused analytics solutions in a fast-paced environment
  • Be able to capture requirements from business stakeholders; interpret and articulate their requirements to development teams
  • Skills to perform technical data analysis (SQL, querying tools, etc)
  • Strong data insight presentation skills, with mastery of Excel functions (to include: VLOOKUP, COUNTIFS, INDIRECT, INDEX/OFFSET, etc), knowledge/experience with Tableau,
  • Working knowledge of implementing forecasted trend lines (linear, logarithmic, moving average, etc) in the tools mentioned above
  • Strong business acumen, and a keen understanding of the KPI drivers for the differing business models now common place in the video games market
  • Ability to work effectively and professionally with cross-functional teams worldwide
  • Meticulous attention to detail, and have the ability to make good, timely decisions
  • Ability to multitask and context switch between low level detail and the ‘bigger picture’
  • Motivated, organized self-starter with a flair for problem-solving 
  • Excellent written/verbal communication & facilitation skills
  • A passion for gaming and personal gaming experience, preferably free-to-play

Skills Required (desirable):

  • Knowledge of BI and data technologies including Tableau, Amazon Web Services, Redshift, Postgres, MySQL, etc
  • Recognized business analysis qualification
  • Experience delivering complex business intelligence solutions
  • Experience working in an environment where flexibility and adaptability as an individual are critical