Digital Campaign Specialist

Marketing Kuala Lumpur, Malaysia


Description

Responsibilities:

  • Develop, execute, and track digital marketing programs including but not limited to email marketing, digital advertising, organic search, third party content syndication and account-based marketing platforms.
  • Manage other related projects, programs, and initiatives that support client marketing initiatives and goals.
  • Collaborate with senior leaders to develop strategic, thorough marketing plans that are effective in meeting organizational and business goals.
  • Collaborate with other members of the team to develop marketing content, including whitepapers, blog posts, infographics, ad content, and social media.
  • Manage a wide portfolio of marketing materials to ensure consistency and brand accuracy.
  • Analyze and understand key performance metrics for measuring marketing results and present them in reports to key audiences.

 Requirements: 

  • Bachelor’s degree in Marketing, Engineering, or Business along with practical experience in marketing analytics.
  • Minimum 3-5 years of experience in either demand gen/digital marketing, strategic marketing campaigns, partner marketing, client experience, or combination of education and experience.
  • Experience in managing multiple tasks of varying difficulty and complexity.
  • Strong project management skills with the ability to work in a fast-paced environment while prioritizing tight deadlines
  • Should be able to effectively communicate to all constituencies and levels in written and verbal formats; must be a team player.
  • Has a passion for data-driven digital marketing and how its transforming marketing