Senior Marketing Analyst

Analytics & CRM Atlanta, Georgia


Description

Senior Analyst, Analytics

Atlanta, GA United States


OVERVIEW


We are seeking a Sr. Analyst to assist with an automotive account @ 22Squared.  This role will assist the strategy team with reporting, analysis, data troubleshooting, and dashboard creation.  Additionally, this individual will collaborate with multiple teams within the organization so we will be looking for someone who is highly collaborative, enjoys being part of a team, and can manage requests from multiple sources efficiently and effectively.


RESPONSIBILITIES


  • Responsible for managing, analyzing, and collaborating on ad hoc requests both internally and client facing
  • Develop, maintain, and adjust reports/dashboards across multiple data streams
  • Identify new client opportunities via data analysis and creating actionable insights
  • Deliver and present results, measurement frameworks, and concepts to internal stakeholders as well as executive-level clients
  • Manage multiple analytics projects with the ability to reprioritize workloads to meet changing schedules and deadlines
  • Collaborate with client and account teams to assess campaign measurement and provide best practices
  • Standardize QA practices across multiple channels, leading measurement discussions and providing solutions

QUALIFICATIONS


  • 3-5 years of relevant experience
  • Bachelor’s Degree in Statistics, Data Analytics, Marketing, Economics or a similar field
  • Experience synthesizing, analyzing, and interpreting data
  • Experience in Web/Digital Analytics tools such as Adobe Analytics/Omniture or Google Analytics
  • Ability to cross collaborate with account and client teams to support measurement strategy
  • Exceptional attention to detail and time management/prioritization skills
  • Experience with marketing data including:  digital, social, media, and/or marketing research
  • Experience with data visualization/dashboarding tools such as Tableau, Datorama, or Power BI
  • Flexibility to adapt to evolving projections and priorities
  • Previous experience using MS Office Suite or (ideally) Google Suite
  • Ability to create and present executive-level presentations

PREFERRED QUALIFICATIONS

  • Experience in data mapping, ETL, or data governance
  • Experience with Python, SQL, SAS, or R
  • Previous database management or data QA experience
  • Experience working in Agile